When Pokemon GO fever seized the nation several weeks ago, it was GO time for our Marketing Department. We arranged a local tie-in with the game and our new product, the GoClip for Wasps, Hornets & Yellowjackets. (Get it?)
We teamed up with Mark Peterson of "Good Morning Northwest" on KXLY 4 News for a live "4 Free Friday" giveaway of GoClips in beautiful Riverfront Park in downtown Spokane.
As Mark did cut-ins for the weather during the two hours of "Good Morning Northwest" and "Good Morning America", 100 prize packs were offered to viewers that contained a GoClip™, OrnamenTrap® Yellowjacket Trap, trading cards and a kids' activity book -- all in a RESCUE! backpack.
We also purchased and set "lures" to attract more Pokemon characters to the area.
Later on that evening, we set up a RESCUE! charging station in the park for Pokemon players -- to find relief from the game's notorious battery drain -- and offered more samples of the GoClip™.
Gamers GO for our newest product, the GoClip!
August 11, 2016
· Company Culture